Hashtags have expanded beyond social media platforms like Twitter and Instagram. TikTok has also used the hashtag to organize material and make it more discoverable. TikTok makes the need to use hashtags to reach users who don’t currently follow you much greater. They increase the likelihood of your films being included in the Explore section of the app, where people go to discover new and exciting content. TikTok offers a lot of material, so it might take some work to determine which hashtags will help the correct people see your…